Guides
What photos and video a product site needs
The shot list behind a strong product page.
- Wide shot on a clean background
- Three close-ups of details
- Product in hand or in use
- Packaging
An online shopper can't pick the product up. The page has to do it for them.
- a wide shot on a clean background
- close-ups of the three key details
- the product in hand or in use, for scale
- the packaging, if it's bought as a gift